PPC, SEM and how to get ahead of it all.
Click Your Way to Success and Unleash the Power of Online Ads
Pay-Per-Click or PC advertising is a model in which you pay a fee, each time your ad is clicked online. It's a method of buying visits to your website rather than earning those visits organically through SEO (Search Engine Optimization). PPC ads can appear on various online platforms including google affiliate sites, Meta (Facebook and Instagram), LinkedIn, etc. but they are most commonly associated with search engine advertising, particularly Google Ads.
PPC and online advertising can immediately increase your business's visibility and drive targeted traffic to your website, leading to quicker conversions compared to organic methods. This strategy is particularly effective when launching new products or entering new markets where quick visibility is crucial.
It's the right time to implement online ads when your business is ready to scale up, you have the budget to support an advertising campaign, and you need measurable, immediate results to justify the investment. Moreover, if your SEO efforts are still gaining traction and you need to drive traffic in the short term, PPC can fill that gap effectively.
SEM, PPC and Google Ads include:
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Before we work on building a campaign we want to understand your goals and your target audience. Once we narrow that down we will create a budget and develop a campaign or the strategy for you to implement your campaign
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Advertisers select specific keywords or keyword phrases related to their offerings. When users search for these keywords on search engines, the ads may appear.
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We will help create a strategy for you to launch your campaign, we will give you the keywords to use, the language and discuss how to generate leads
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PPC ad creation. This is an option service where we create the ad and landing page for you and launch the ad on your approval. This service is a $200 set up fee.
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Monthly report of PPC campaign. This includes detailed metrics, including click-through rate (CTR), cost-per-click (CPC), and conversion rate, allowing advertisers to measure the effectiveness of their campaigns.
Whether you are a developed brand or just starting your online growth strategy,
we can help you navigate the digital landscape and thrive online.
Our Digital Marketing Services
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SEO and Website Audits
Our expert team will meticulously analyze your website's design, user behavior flow, SEO, content strategy, and other digital marketing concerns to ensure your online presence is optimized for success.
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Keyword Research and Optimization
Keyword research is the foundation of effective SEO and digital marketing strategies. We will align your online presence with user intent, improve visibility in search results, and ultimately drive targeted traffic, conversions, and business growth through organic search traffic.
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Content Creation
We will help create blogs, landing pages and content by incorporating specific elements into your SEO strategy, you can create a robust online presence, attract organic traffic, engage your target audience, and convert visitors into loyal customers or clients.
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Google Business Profile and Local SEO
We will help you focus on making your business more prominent in search engine listings for local queries, particularly when users are looking for products or services in their vicinity.
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PPC Ad Service
We will help you come up with an effective strategy to get the most out of your dollar through pay per click ads in search engines. We will work on creatively leveraging your unique business to out perform the competition.
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Retargeting Ad Services
The goal of retargeting is to re-engage these past visitors and encourage them to return to your site and complete the desired action. We will go after this audience with a warm marketing approach to generate new business and leads.
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SEO Consulting and Strategy
Our team of seasoned SEO experts will craft a customized strategy that aligns perfectly with your specific requirements. Whether you're looking to enhance your online visibility, boost organic traffic, or tackle complex SEO issues, we're here to collaborate closely with you. Your success is our priority, and we're committed to delivering a personalized SEO solution that not only meets but exceeds your expectations.
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Social Media Content Consulting
Our Social Media Post Management service offers a comprehensive solution that combines creativity, trend awareness, and content repurposing to supercharge your online presence.
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Monthly SEO Website Updates
Our packages start at a minimum of 5 pages optimized per month. We will implement our keyword research, content trends, on -page recommendations, technical SEO action items and provide recommendations for the future of your online longevity.
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Tailored Monthly Reports
Our monthly SEO reports are designed to empower your digital journey. Our reports encompass Four vital pillars of SEO - Keyword Analysis, On-Page SEO, Backlinks, and of course Website Performance - to provide you with a holistic view of your online presence and help you make informed, strategic decisions.